In this webinar we will cover:
Head of Category Marketing and Analytics at BigBasket
Head of Strategy and Products at CrunchMetrics
Senior Consultant, Analytics at BigBasket
In our first webinar of the year, we are sharing the success story of BigBasket – India’s largest online food and grocery store that has emerged stronger from the recent crisis with its unique customer-centric and data-driven approach. By keeping up with the changes in buyer behavior, technology, inventory systems, and logistical processes, BigBasket was able to evolve successfully with changing market conditions and handle a spike of 900% in online orders with just 50% of its workforce during the COVID-19 crisis.